What should media kits include?
What’s included in a press kit? Press kits include elements such as your company story and mission, facts, branded marketing assets, info on team members, media mentions, press releases, and samples of feature articles.
How do I make my media kit stand out?
How To Design a Media Kit That Stands Out: 3 Tips
- Follow Your Brand’s Visual Guidelines. One of the easiest ways to stand out from your competitors is by utilizing your brand’s unique look and feel.
- Use Compelling Imagery.
- Choose the Right File Type.
What is a media kit in journalism?
A media kit is a package of information, assembled by a company, to provide basic information about itself to reporters.
How many pages should a media kit be?
A media kit can range from 1-2 pages to 3+ pages, depending on how long you’ve been blogging for and how establish your brand is. There is no right number of pages, but personally my media kit is 2 pages. I’ve seen media kits that include editorial features and work as well as expertise listed out.
How do you make a professional media kit?
How to make a media kit
- Open Canva. Open up Canva and search for “Media Kit” to get started.
- Choose “Create a blank media kit” or scroll through ready-made templates for inspiration. Canva’s library has templates for every industry, style and theme.
- Discover features.
- Customize your kit.
- Download or share.
How long should a media kit be?
Most media kits are one page long, so you’ll want to try include the most relevant and useful information about your brand.
What are the best media kit examples?
Just one look at their example of a press kit, and you already know what Brydge is all about. It’s one of the best media kit examples that include perfectly-organized and downloadable logos, product guides, and quality photos.
What do journalists look for in a media kit?
Now that in-person events are on hold, journalists are looking for stories—and buyers for solutions to their problems—almost solely online. If you have an online media kit that tells a good story about you, optimized for search engines, journalists and buyers will likely find you.
What should be included in a corporate media kit?
Company details. Start with the essentials: a detailed company description, brand guidelines, high-resolution images & logos. You can also include relevant numbers or fact sheets in your corporate media kit. Bios & headshots.